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Case Studies
Explore examples of websites, local visibility campaigns, Google Business Profile improvements, and digital systems built for service businesses.
Every result shown here comes directly from documented Workhorse case-study data. Results vary by business, market, competition, budget, history, and execution.
Featured
Three documented Google Business Profile reports from Workhorse-managed service businesses.
Roofing
A roofing company's Business Profile recorded 308 calls over a five-month window, up 275.6% against the same window a year earlier.
308 calls from the Business Profile (+275.6% year over year)
HVAC
An HVAC company's Business Profile sent 569 website clicks over four months, up 96.9% against the same period a year earlier.
569 website clicks from the Business Profile (+96.9% year over year)
Plumbing
A plumbing company's Business Profile recorded 210 calls over five months, up 90.9% against the same window a year earlier.
210 calls from the Business Profile (+90.9% year over year)
All Case Studies
Filter by industry or service, or search by industry, service, result type, or timeframe.
Showing 6 of 17 published case studies.
HVAC
An HVAC company's Business Profile recorded 2,090 interactions, 6,769 profile views, and 3,119 searches over a five-month window, each up against the prior year.
2,090 Business Profile interactions (+20.3% year over year)
Landscaping
A landscaping company's Business Profile recorded 999 calls over a five-month window, up 18.8% against the same window a year earlier.
999 calls from the Business Profile (+18.8% year over year)
Pest Control
A pest-control company's Business Profile recorded 302 calls over five months, up 28.5% against the same window a year earlier.
302 calls from the Business Profile (+28.5% year over year)
Concrete
A concrete contractor's Business Profile recorded 147 calls over five months, up 37.4% against the same window a year earlier.
147 calls from the Business Profile (+37.4% year over year)
Concrete
A concrete contractor's Business Profile sent 116 website clicks over five months, up 39.8% against the same window a year earlier.
116 website clicks from the Business Profile (+39.8% year over year)
Gym and Fitness
A gym's Business Profile recorded 68 calls over four months, up 83.8% against the same window a year earlier.
68 calls from the Business Profile (+83.8% year over year)
Roofing
A roofing company's Business Profile recorded 74 calls across a six-month window. No year-over-year comparison was shown in this report.
74 calls from the Business Profile across six months
HVAC
Twelve months of Google Business Profile reporting: 817 call clicks (+92%) and 6.6k search impressions (+84%) across twelve months.
817 call clicks (+92%) and 6.6k search impressions (+84%) across twelve months
Roofing
Twelve months of Google Business Profile reporting: 882 call clicks (+116%) across twelve months.
882 call clicks (+116%) across twelve months
Pest Control
Twelve months of Google Business Profile reporting: 7.2k search impressions (+191%) and 537 map impressions (+407%).
7.2k search impressions (+191%) and 537 map impressions (+407%)
Remodeling
Twelve months of Google Business Profile reporting: 349 call clicks (+124%) while map impressions fell 33%.
349 call clicks (+124%) while map impressions fell 33%
Auto Repair
Twelve months of Google Business Profile reporting: 949 call clicks (+108%) and 10.8k search impressions (+111%).
949 call clicks (+108%) and 10.8k search impressions (+111%)
Gym and Fitness
Twelve months of Google Business Profile reporting: 1.4k direction requests (+210%) and 185 call clicks (+249%).
1.4k direction requests (+210%) and 185 call clicks (+249%)
Chiropractic
Twelve months of Google Business Profile reporting: 678 website clicks (+279%) across twelve months.
678 website clicks (+279%) across twelve months
Paint Protection Film
Twelve months of Google Business Profile reporting: 1.2k call clicks (+109%) and 12.4k search impressions (+83%).
1.2k call clicks (+109%) and 12.4k search impressions (+83%)
Window Tint
Twelve months of Google Business Profile reporting: 2.9k map impressions (+190%) and 1.4k website clicks (+90%).
2.9k map impressions (+190%) and 1.4k website clicks (+90%)
Window Replacement
Twelve months of Google Business Profile reporting: 852 mobile search impressions (+282%) and 584 call clicks (+72%).
852 mobile search impressions (+282%) and 584 call clicks (+72%)
What Gets Measured
Not every case study measures every category. What appears in a case study is limited to what the client's own reporting shows.
Calls, website clicks, direction requests, profile views, and searches, taken from the profile's own reporting.
How often a business appeared in Maps and Search results over a reporting window.
A rebuilt site with real service structure, mobile-first layout, and clear contact paths.
Service pages, location pages, and completed-project pages added over time.
Name, address, and phone data corrected and kept consistent across directories.
Whether the business is described accurately in AI-generated answers about local services.
Workhorse 1,000
Veteran ownership is only shown when it is verified with the business and approved for publication.
Verified Workhorse 1,000 stories will appear here as participating businesses launch and approve their stories.
Transparency
Results shown reflect individual client circumstances and do not guarantee future performance. Search visibility, calls, leads, traffic, and business outcomes vary by market, competition, business history, customer demand, and continued execution.
Businesses are published anonymously unless they have approved being named. Figures are transcribed from each client's own Google Business Profile reporting and the source screenshot is included with every case study.
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