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Pest Control

How a Pest-Control Company Expanded Its Local Search Footprint

Twelve months of Google Business Profile reporting: 7.2k search impressions (+191%) and 537 map impressions (+407%).

Dec 10, 2023 – Dec 10, 2024

7.2k search impressions (+191%) and 537 map impressions (+407%)

Overview

What this case study covers

This is a pest control business whose Google Business Profile is managed by Workhorse. Only the figures shown in the client's own Google reporting are published, and the source screenshot is included below.

What is and is not published

This business is published anonymously. Only the documented Google Business Profile figures shown in the screenshot are reported.

The Workhorse approach

Workhorse manages this Google Business Profile as part of its local visibility work. Every figure below is taken from the profile's own annual statistics dashboard.

Google Business Profile Results

Documented reporting

Reporting period: Dec 10, 2023 – Dec 10, 2024. Source: Google Business Profile statistics dashboard (screenshot included).

537

Business impressions, maps

+407% vs prior period

Dec 10, 2023 – Dec 10, 2024 · vs the prior twelve months

7.2k

Business impressions, search

+191% vs prior period

Dec 10, 2023 – Dec 10, 2024 · vs the prior twelve months

255

Call clicks

+89% vs prior period

Dec 10, 2023 – Dec 10, 2024 · vs the prior twelve months

483

Website clicks

+72% vs prior period

Dec 10, 2023 – Dec 10, 2024 · vs the prior twelve months

166

Direction requests

+100% vs prior period

Dec 10, 2023 – Dec 10, 2024 · vs the prior twelve months

These figures reflect Business Profile activity during the period shown. Workhorse visibility work supported this activity; market demand, seasonality, and the business's own operations also contribute to what customers do.

Source Screenshots

Select a screenshot to enlarge it. Client names and account identifiers are not shown.

  • Google Business Profile statistics, Dec 10, 2023 – Dec 10, 2024, compared with the prior twelve months.

More Results

Transparency

About this result

Results shown reflect individual client circumstances and do not guarantee future performance. Search visibility, calls, leads, traffic, and business outcomes vary by market, competition, business history, customer demand, and continued execution.

Build a Stronger Pest Control Presence

Workhorse builds the website, Google Business Profile, citation foundation, and local visibility system service businesses need to be found and called.

Veteran-owned businesses can apply for Workhorse 1,000 mission pricing.